All sessions
We are rolling out our session announcements throughout January and early February 2024. Keep checking back on this page to see all speaker announcements as we add even more.
Content Modelling for Everyone
Larry Swanson, Content Architect, Elless Media
You never know when you might be called upon to do some content modelling. This session will get you ready.
Content designer, party of one?
Michelle D Keller, Content Design Lead, Bereavement Services, Care Hospice
Learn how to think about networking in new ways to help create your team and find your people, even if you’re in a content design team of just one person.
Neurowriting: Deciphering brain, emotion, and societal bias for an optimised content strategy
Veruska Anconitano, Multilingual SEO & Globalisation Consultant
Transform your approach to SEO and content marketing by understanding and drawing from sociological neurowriting to tap into subconscious audience drivers.
Beyond Words: Crafting Seamless User Journeys with AI-driven Content Design
Rishi Sharma, Lead Content Designer, Cvent
Dive into the future of UX! Join me in exploring the art of prompt engineering and AI, revolutionizing content design for unparalleled user experiences.
Mapping metrics to customer journeys
Noz Urbina, Omnichannel Content Strategist, Urbina Consulting
Bringing together audience journey mapping and business metrics, but now supercharged and accelerated through the power of artificial intelligence.
Calculating the ROI of optimising content production
Rahel Anne Bailie, Content Solutions Director, Technically Write IT
Explore how to enhance your content team's efficiency. Learn to identify bottlenecks, optimise operations, and spend more time on high-value tasks.
Harnessing data-driven storytelling for more impactful content design
Cameron Pegg, Content and Storytelling Strategist
A picture paints a thousand words…and sometimes a strong data visualisation or infographic is the best content solution for your intended message and audience.
The CX of CRO: a content strategy approach to optimising experiences
Mary Sabotkoski, Senior Content Strategist, Canva
How can we combine the skills of conversion rate optimisation with content strategy to create even better user experience and improved business outcomes?
Shaping content design for neurodivergent audiences
Katrin Suetterlin, UX Content Strategist and Consultant, Sutterlin.Design
Around 15-20% of the world’s population are neurodivergent, so how can we ensure our content allows for invisible differences in our brains?
Addressing digital disruption through effective sales and service content strategy
Kanika Bhatia, ANZ Bank, Australia
Navigate digital disruption with effective content strategy. Gain insights, build trust, and stay ahead using practical tips and proven frameworks.
Dynamic portfolio development for UX writers and content strategists
Katherine Igiezele, UX Writer at Toptal, Coach at UX Content Champ
Increasingly there is an expectation that content professionals have a portfolio of their work. In this session, we discuss how to create yours.
How to prioritise content requests and make informed decisions
Robert Mills, Content Designer and Strategist, Fourth Wall Content
How to navigate numerous content requests in your inbox without feeling that you have to please everyone and burn your team out in the process.
Strategic storytelling (now with 100% more AI)
Tizzy Asher, Director of Content Design, Meta Reality Labs
Learn how we can build a strategic framework for our storytelling, and then use generative AI tools to generate variants and inspiration.
Creating visualisations for content strategy and content modelling
Jael Schultz, Content Architect, American Express
How can even the most artistically challenged content professional create visualisations to really enhance your content strategy and improve collaboration?
Creating understanding between content professionals and developers
Paulo Fernandes, Co-founder and lead web developer, Luscious Orange
Understand how developers think about content and how to work with them to create a smoother experience on every project or digital team.
Creating audience journey maps that transform how you work
Joyce Peralta, Manager, Digital Communications, McGill University
How can we leverage the power of audience journey mapping techniques to break down silos and transform our ways of working?
Going beyond chatGPT: leveraging machine learning for your whole content strategy
Tracy Playle, Chief Content Strategist, Pickle Jar Communications
There’s a lot of focus on generative AI to enhance content production, but how else might machine learning tools advance your approach to content strategy?